written and last updated by
Sam Smith at
31 Mar 2023
Journalist, Editorial Department
CasinoBonusCA has recently released its latest analysis of the Canadian gambling sector, exploring trends that capture the interest of Canadian players and the types of entertainment they prefer. The company conducted this analysis using data obtained from its internal auditing system and a service that tracks gaming preferences among Canadian users.
The findings were presented by Joseph Havens, one of the authors of the information resource. The study revealed that online slots are the top choice among players, particularly in the 19 to 34 age group, with a striking 80% preference. Interestingly, 47% of players aged 35 to 44 favor bingo, despite the common perception that this game appeals more to older demographics. Additionally, around 84% of players aged 45 and older, as well as over 50% of individuals aged 19 to 65, prefer scratch cards and lotteries. Notably, 85% of players aged 55 to 64 purchase lottery tickets, which are popular due to their lack of required skills and strategy.
In the online segment, the research indicated that users favor slots over roulette and blackjack, the latter two being less interactive and offering a higher house edge. Overall, CasinoBonusCA concluded that Canadian preferences have not significantly changed recently, even with the ongoing development of the local gambling sector.
One of the most significant changes in the Canadian gaming industry has been the launch of a legal iGaming market in Ontario in 2022. Recently, Spin Genie Ontario published a review of this market, revealing that 43% of users have been playing for less than a year, while 24% have been active for six months or less.
Meanwhile, Sands China in Macau is echoing calls for business diversification, emphasizing that it "cannot rely solely on gaming."