Play’n GO Makes Its Debut in Las Vegas
The provider launched its North American operations in early 2022, successfully entering the markets of Ontario and New Jersey, and later securing a license in Michigan.
As a first-time participant in the Las Vegas event, Play’n GO will share its story about regulated markets, showcase its content portfolio, and present unprecedented statistics on the frequency of new releases. Additionally, as part of its new brand campaign, "Stories Start Here," the company will emphasize its commitment to responsible gaming.
Johan Törnqvist, CEO and co-founder of Play’n GO, stated, “We believe the story of Play’n GO is truly captivating, and we are excited to share it in Las Vegas. The culture and people in our business inspire us every day to create exceptional entertainment. Our focus on who we are and what we believe has been a part of our phenomenal success story in Europe for nearly 20 years.”
With a portfolio of over 300 titles, Play’n GO has become one of the most significant suppliers of slot games in regulated markets across Europe. Games like Book of Dead, Tome of Madness, and Reactoonz have become global favorites.
The popular hit Book of Dead, originally released in 2016, remains the number one game in Europe and made its debut in New Jersey in September 2022.
Magnus Olsson, Chief Commercial Officer of Play’n GO, added, “Our company is already well-known in the industry for providing the best content for both acquiring and retaining customers.”
The "Stories Start Here" campaign will shed new light on Play’n GO’s journey, from developing mobile games before the advent of the iPhone to fostering a culture of collaboration among the provider's staff worldwide.
In related news, BGaming has signed a partnership agreement with Reevo.
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